Direct Credit Helps Clearview FCU Increase Response Rates and Drive Revenue with Prequalified Offers

Case Study

Direct Credit Helps Clearview FCU Increase Response Rates and Drive Revenue with Prequalified Offers

April 22, 2013
PDF (646.98 KB)

Clearview Federal Credit Union wanted to prequalify members on key marketing campaigns, but didn’t have a system to pull together the necessary data. With D+H’s Direct Credit Data Services, in combination with Touché® Analyzer, the institution generated millions in auto loans from a single campaign.