It is becoming more and more difficult to provide the best possible service and still increase profitability in today’s highly competitive market.
While some banking customers fall on one side or the other of the branch-versus-self-service channel use continuum, most customers fall somewhere in-between. The challenge for financial institutions is how to best serve all types of customers efficiently and consistently, while leveraging each channel for optimum sales and service. The latest research shows that while the trend for transactional activity is skewing toward self-service channels, most customers still use the branch for sales and service.
View this webcast to learn more about how the branch is still in play.
Bob Meara, senior analyst with Celent, uncovers more about these trends and how you can optimize your branch in an omni-channel environment by leveraging integration to improve the customer experience and build profitable relationships.
Liza Martz, D+H product specialist also provides a brief overview of D+H’s Encore® and other integrated solutions to cover the practical application of branch automation, sales and service and self-service solutions in the retail banking environment in order to improve service and cross-selling.