45% of Bankers Think Mobile Banking is Critical to Meeting Needs of Small and Medium Enterprise Clients
Survey results released in advance of PaymentsLIVE! video webcast “Growing Your Small Business Success and Revenues,” webcast from NACHA PAYMENTS 2012 Conference
Jersey City, NJ - Fundtech, a market leader in global transaction banking solutions, today announced the results of a survey conducted amongst bankers who have registered for this year’s PaymentsLIVE!™ video webcast, which will originate from the NACHA PAYMENTS 2012 Conference, in Baltimore, Maryland, on Monday, April 30, at 1:30pm EDT. This year’s webcast is entitled “Growing Your Small Business Success and Revenues” and features a panel of distinguished experts who will offer their perspectives on how banks can grow their business among the small-to-medium enterprise (SME) segment.
Key findings from the recent survey of bankers on the SME market showed that:
- 45% believe that mobile banking will play a critical role in enabling them to effectively serve their SME customers.
- 48% predicted solid to very strong growth in remote deposit capture (RDC) abilities within their SME segment next year.
- 47% said that relationship management is their most important differentiator with the SME segment while 19% rated “a robust online banking application” as the most important differentiator.
The survey was conducted amongst registrants for the annual PaymentsLIVE! video webcast, a one-hour panel discussion with some of the industry’s best known thought leaders, who will present a variety of viewpoints. The lively discussion is punctuated by live-audience polling throughout the session. The live video webcast offers an opportunity for people who are not attending NACHA’s PAYMENTS 2012 conference to get a sense of topics and trends that are presented.
The 2012 PaymentsLIVE! panel includes:
- Christine Barry, Research Director, Aite Group
- Steve Ellis, Executive Vice President, Wells Fargo
- Julie Menendez, Director of Strategy, RBS Citizens
- Danne Buchanan, Executive Vice President, Fundtech
Ms. Barry will present results from a recent Aite Group survey of 300 small businesses, providing insights into the likes and dislikes of the SME market with respect to banking services. She will also provide recommendations on product and marketing strategies. Mr. Ellis and Ms. Menendez will deliver their respective banks’ experience in marketing to the SME segment and offer lessons learnt, as well as strategy suggestions. Danne Buchanan, a former banker and now an executive with Fundtech, will give his perspective on the challenges that SMEs face, and how banks can best meet these challenges with products and services that are integrated and easy-to-use.
The PaymentsLIVE! webcast is free and open to bankers, press and analysts. To register, please follow the following link: http://www.visualwebcaster.com/Fundtech12/.
Fundtech is a leading provider of financial technology to banks and corporations of all sizes around the world. Founded in 1993, Fundtech was acquired by GTCR, a Chicago-based private equity firm. Major product lines are: payments and liquidity management; cash management, financial messaging, electronic invoice presentment, supply chain financing, remote deposit capture, merchant services, credit card gateway products and mobile banking products. The company sells these systems through either a traditional software license or through a Software-as-a-Service (SaaS) contract. Fundtech operates one of the world’s largest services bureaus called Fundtech Connect, which addresses the unique needs of the financial services industry. Thousands of financial institutions and companies around the world rely on Fundtech’s innovation to improve operational efficiency, increase revenues, and to provide greater competitiveness through business-to-business services. For more information please visit www.fundtech.com.
(USA) Binna Kim – Cognito / +1 646 395 6304 / Binna.Kim@cognitomedia.com
George Ravich – Fundtech / +1 201 215 6530 / email@example.com