Business Intelligence: A Necessity for Thriving in a Changing Financial Market

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Business Intelligence: A Necessity for Thriving in a Changing Financial Market

July 14, 2012
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What does business intelligence do for a financial institution? The best business intelligence tools give financial institutions a holistic view of their customer and member relationships and brings in data feeds from various banking systems, including credit, debit, trust, investments and insurance, then overlays this information with demographics, psychographics and behavioral models. It is the only repository of its type to provide this kind of comprehensive, holistic view. Find out why business intelligence provided by the MCIF is essential in today’s challenging climate in order to increase marketing response rates and decrease costs.

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